Do business people care about clean code? They behave like they don’t. Well, they do and I can prove it using proof by contradiction. For the best results, read this proof first.
Suppose that a business person does not care about clean code. The business person wants features and they want them fast. So they pressure engineers to just get the code working. This causes the code to deteriorate. The business person wants more features, but the code is a mess so features take longer to add and things that work start to break. If the business person wants features fast, they need clean code and if they need clean code they must care about it too, which contradicts the statement that business people don’t care about clean code. The contradiction proves the original supposition to be false, proving that business people care about code structure, even if they don’t realize it.